Ridzuan A-Rasid



Ridzuan holds a Diploma and BA in Creative Multimedia from Limkokwing University, Malaysia and a Master’s in Graphic Design from the Edinburgh College of Arts (ECA), University of Edinburgh, Scotland. Now he is a Doctoral Researcher at School of Design and Creative Arts (SDCA), Loughborough University under the sponsorship of the Malaysia Ministry of Higher Education (MoHE) and Universiti Putra Malaysia (UPM). 

Based on his background as a graphic designer and educator, he believes that interactivity is the key to engaging students in the classroom. His research is about the use of multimedia tools, specifically motion graphics for teaching design students in classrooms and how they managed to attract students' attention compared to the conventional method of teaching and learning.